Although the event was a couple of weeks ago it still feels like yesterday with the amazing shop interior and the inspiring collections on display.
Here's what we all thought about the night :
Armani. Giorgio Armani. Glasgow. Fashion. Event. You guessed it, an Armani fashion event in Glasgow. In the new Armani store in the Connect11ons retail centre on Ingram street to be specific.
I started going to the odd fashion event around this time two years ago when I started shooting a bit with my friend Stew. Like most social events I felt a touch out of place and a bit paranoid. Nothing to do with the people or the surroundings, really just down to my personal social anxieties and insecurities. Like many people do, I felt a little uncomfortable going to and experiencing something new. Fast forward 2 years and I've somewhat grew a bit more comfortable in my wrinklier skin.
The event was showcasing some of Armani's new collections. Our very own Tristan Harper was one of the models on the night getting to wear the new collection for everyone in attendance to see. Since Tristan was working the show, Chris 'Brutes' Bruton and I decided to head along after grabbing something to eat. It's the first I'd seen Chris since he was traded to an ice hockey team across the border from our own Braehead Clan.
It was an awesome night for catching up and the first we had spoken in person since Chris became a part of NORTH.
We headed into the store and instantly said to each other that we felt out of place. For 2 young men going to an event so far on the back foot we almost fell back out the door, we actually ended up having a blast and speaking to almost everyone inside the beautiful building.
We got our jackets in the cloakroom and Chris headed for the bar. Champagne in hand and Canadian charm in his heart he headed straight to the groups of people and began talking away, speaking of all things Canadian, hockey, life and of course - the show. After the first walks were done we ended up chatting to a friendly and interesting girl from Denmark. Her name was Pernille and before we knew it we were talking about promotion, brand awareness and online advertising platforms and media. Pernille advised she was the trade marketing manager for Armani and worked for the company from her current home in London. We spoke about her career, her love for exploring and her old job at Tommy Hilfiger.
Before we knew it the last walk of the night had come to an end and everyone started chatting and relaxing. It was great to see my friend Aodán McIntyre also modelling in the show. We caught up a bit and took some snaps and then there was one person we had to talk to before we left, Andrea Perulli. Andrea is Giorgio Armani's lead stylist, a sophisticated looking man with a great charm about him. We spoke about his recent travels with the brand and the decision to open a store in Glasgow city. We swapped some details, some laughs and took some pictures before we said goodbye.
The last person I spoke to on the night was Glasgow's very own Sheri Scott. Most of you may know Sheri as one half of Betty & Bee or through her own blog and PR business - Forever Yours, Betty. I've seen Sheri's work online for years but never actually spoken in person. It was good to finally put some personality to the awesome work she does for her personal blog and for brands she works with. We spoke about getting old, my little boy and girl, her new pup, our partners, pop punk and a list of other things. It was refreshing to speak to someone at an event who was so down to earth and positive about everything and anything that is happening here in the city of Glasgow. Hopefully Sheri will be someone we may work with in the future.
All in all it was a great night with a lot of inspiring pieces on display. I don't think I've ever felt so comfortable at an event so far as I did on that night. Here's to the next one!